Enough already
An insides sales expert who I’ve known for almost 10 years and started blogging around the same time as me called me up recently. She said, “Don’t be offended by this but your blog is getting boring.”
I’m thinking, “Boring?!? It may not be as funny as Ken Sasser over at The Sales Wars but boring?” Alright, wait a second, let me give her a chance to explain what she means. So instead of saying what I was first thinking, I asked her why.
“Your blog is always about referrals. I get it, referrals are important. But does it always have to be about referrals? I know you have more things to say that readers will find interesting. How about writing something new?”
So I did a quick mental review of the blog and realized, “Hey, she’s right!” I’ve been so focused in building Inquisix and explaining how referrals from fellow salespeople are just as important as customer referrals that I got caught in a loop. Time to get out of that! So I’m working on some new posts that will discuss my thoughts on other parts of the sales cycle. And maybe Trish will start reading my blog again instead of just skimming titles!
As a closing, let me point you to one my favorite posts from Rick Roberge about not getting emotionally involved. I think I passed that test!
All About Referral Selling 