Tag Archives: video

Minding Your Money Interview with Inquisix

25 Mar

Tom Cafarella, Inquisix member, owner of accounting firm CMB Accounting and host of “Minding Your Money” on TV, interviewed Michael Kreppein of Inquisix recently. Tom and Michael spoke about the challenges facing small businesses, specifically how they can find new business.



Personal Sales Videos – their time is here

9 Mar

Most everyone has an online avatar. Whether it’s your Facebook picture shown to your friends or your LinkedIn picture with your resume, everyone’s putting their mug shot online. With the introduction of YouTube, easy-to-use video editing software like iMovie and inexpensive video cameras like The Flip, it seems like everyone is taking the next step from pictures on the web to videos on the web.

And web videos are a natural extension of your sales and marketing efforts. It’s a great way to quickly and accurately get your compelling message across to a large number of customers and prospects. We’ve been exploring adding video to the Inquisix site not only to educate members but allow members to tell their own story to fellow members.

Since we don’t want our videos to win awards on “America’s Funniest Home Videos”, I sat down with Inquisix member Catie Foertsch of OurTownProductions to learn more. She talked about her 6 tips to making a better video. I’ll summarize them here but you should go to her website for the complete details.

Catie’s 6 tips to a better video

  • Start with a script
  • Be Yourself
  • Use a quality microphone
  • Use lots of good lighting
  • Frame your face well
  • End video with a call to action